Smarter Hiring for High-Growth Health Brands
A health supplement brand made in Australia, widely distributed across major pharmacies in Greater Jakarta and leading marketplaces, strengthened its hiring strategy to support rapid business growth and operational excellence.
Client Information
Australia's 1st Halal-only Vitamin Brand. All products are Made in Australia in TGA licensed facilities. Halal Certified. Available in Australia, Indonesia, Singapore, Vietnam, and Malaysia.
Industry
Wellness and Well-Being Services
Team Size
200 employees
Use Case
Recruitment Assessment
Solutions Used
Career Match dan Cognitive Test (IQ)
The Challenge
Finding and accurately mapping the right candidates for IT, Sales, and Operations roles to support rapid, multi-channel business growth.
Core Problems
Difficulty Identifying the Right Talent
Limited insight into candidates’ true capabilities makes it challenging to find individuals who truly fit IT, Sales, and Operations roles.
High Risk of Hiring Errors
Without objective assessment, recruitment decisions rely heavily on assumptions, increasing the risk of costly mis-hires.
Inefficient and Inconsistent Hiring Process
Unstructured recruitment processes slow down hiring and lead to inconsistent outcomes across different roles.
The Approach
The company adopted a data-driven recruitment approach by integrating standardized psychological assessments to objectively evaluate candidates' cognitive abilities, behavioral traits, and role suitability across IT, Sales, and Operations.
The Solutions
| Assessment Name | How This Assessment Help |
|---|---|
|
|
Maps candidates’ interests and traits to ensure role fit and reduce mis-hiring. |
|
|
Assesses problem-solving, learning speed, and cognitive ability for effective performance. |
The Results
This science-based hiring approach delivered measurable business impact:
Up to 90% reduction in hiring errors across IT, Sales, and Operations roles
Higher-quality hires with stronger role alignment and readiness to perform
Faster and more efficient recruitment processes
Stronger, more scalable teams to support ongoing business growth
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